Don’t Laugh, 2023 Toyota Tundra Gains Low-Price SX Package
All-new last year, the Toyota Tundra full-size pickup truck rolls into 2023 largely unchanged save for the addition of a new SX package. Similar to the SX package available on the smaller Tacoma pickup, the Tundra’s SX gear is limited to more affordable models; unlike the Taco, which offers the SX on base SR trims, the Tundra’s equivalent is available only on the second-from-the-bottom SR5.
The SX kit is simple and provides a decent visual boost to the otherwise plain-ish-looking Tundra SR5. There are dark gray 18-inch wheels, body-color-matching door handles and bumper inserts in place of the regular SR5’s black pieces, and blacked-out badges. Toyota similarly switches out the SR5 cabin’s silvery trim with black-colored bits for a more serious, slightly somber vibe. We think the wheels represent the biggest upgrade, as their design wears the dark gray finish better than the standard SR5’s light-silver treatment.
To unlock the option, Tundra buyers must specify an SR5 with either the Double Cab with the 6.5-foot bed or the CrewMax crew cab version with the 5.5-foot bed. (This year, the cheaper of those two starts at $42,450.) It can be combined with White, Magnetic Gray (pictured), Celestial Silver, and Midnight Black paint choices.
So far, Toyota isn’t saying what the SX package will cost buyers, but we’re confident the option will be supremely affordable. After all, the SX package offered on the Tacoma SR runs a mere $840 and includes a similar spate of styling bits and new wheels. Hey, less than a grand or so to dress up the otherwise fairly basic-lookin’ Tundra SR5? That sounds like a good deal to us, and there aren’t many “good deals” flying around the new car marketplace these days.
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